The show balance is more than positive and it is a concrete signal for a return to attendance at the sector fairs.
The 25th edition of ISSA PULIRE 2021 represents a winning bet for exhibitors, visitors and the organization itself.
“We needed to give a signal of recovery to the sector”, – comments Toni D’Andrea, CEO of ISSA PULIRE Network – “I believe that the fair was the best opportunity to restart together. The companies and businesses present believed in the project and created a memorable edition”.
The accreditation of the Veronafiere exhibition center to the GBAC STAR program, the only one designed to help facilities establish a complete system of cleaning, disinfection and prevention of infectious diseases, has made participation in the fair even safer.
Almost 300 exhibitors spread over over 12,000 square meters and 10,037 visitors, of which over 14% were foreigners. Among the corridors there was a clear feeling of serenity of finally being able to meet partners and customers again, but also to be able to dialogue with new people who you can establish new business opportunities with.
“Expectations exceeded”, this is the comment of the exhibitors, pleasantly surprised by the participation of both Italian and foreign visitors. With ISSA PULIRE 2021, the professional cleaning sector wanted to leave the pandemic behind by bringing innovative solutions and products created in response to the health emergency to the fair, many of which are the result of collaboration between institutions, universities, service companies and manufacturers.
ISSA PULIRE THEATER catalyzed the attention with over 40 talks delivered by 10 multiservice companies, among the most important ones in Italy, and by trade associations, representing the entire cleaning supply chain – from manufacturers to end users.
The next edition will open a new chapter in the history of ISSA PULIRE, which, for the first time, will be held in Milan from 16 to 18 May 2023.